Single malt whisky - tasting notes

01 Jan 2012

Happy 2012

Posted by: Ruben Luyten In: * News

whisky 2012I wish everyone a happy 2012 and plenty of great drams!

Last year was terrific for this blog. The number of visitors went up from around 23.000 to 38.000 a month, that’s a 65% increase. Many thanks to all you loyal visitors.

 

Ever since 2009, Ardbeg and Laphroaig are the most visited brands. GlenDronach is now in third place (this used to be Port Ellen and Highland Park in previous years). Also noticeable is the increased interest in Japanese whisky (up by 300%).

When we look at individual whiskies, the most popular release was Ardbeg Alligator by far. Its review was the single most viewed page after the homepage. Although it has gone down, Laphroaig Triple Wood is still in second place. The Diageo special releases are taking third place.

 

Looking at my personal list of drams, I had the impression 2011 was one of the best whisky years I’ve experienced. We witnessed the birth and rise of new bottlers, the general tempo was very high and the average quality even higher. Unfortunately prices reached crazy levels (now also true for independent bottlers while it used to be mainly a problem of official releases). I wonder how this will evolve in the near future. Is there still enough high quality stuff available? Will consumers endure those prices?

The evolution in the market has two consequences that aren’t always positive: 1. you need very deep pockets to buy a decent selection of interesting bottlings and 2. most of the legendary things are sold out before they even reach the shelves – and on top of this the PE11 / eBay Germany scandal which I’m not going to repeat. I have the feeling more and more enthusiasts are being fed up with the whole market situation which is contradictory to the expansion and the high quality of course.

 

Enough already with the rambling, let’s continue the tradition to focus on a few highlights of last year. These would be my shortlists (in no particular order):

Happy 2012 Ruben Luyten 2012-01-01
Tags: , ,
  • nulty

    Happy new year to you :)

    I gotta tell, more visitors means only one thing : you have a great blog.

    Obviously it’s nice to look at. More than that, your reviews are interesting and most of them are about whiskies we can actually go after.

    2011 was my first year is serious whisky and I have to say, this is one expensive hobby right there !

  • Kian

    All the best for the new year, love the site. Just a quick word on the whisky pricing issue. I ordered a balvenie tun batch 2 from MOM last week for £150 – fair enough. The same bottle is on sale at SMD for £300 right now. If that isnt an example of online retailers taking the piss out of the customers I dont know what is. By the way the whisky shop is getting some in stock on Jan 4th for £150 so stay away from SMD.

Categories

Calendar

September 2014
M T W T F S S
« Aug    
1234567
891011121314
15161718192021
22232425262728
2930  

  • Gal(WhiskyIsrael): Just tasted this one. WOW. i am very very impressed Ruben. Amazing BFYB for 40 euro. this feels much older and so complex. WOW again. dang!
  • bakerman: I will look for the cheaper unpeated Caol Ila as I am interested to compare it with the younger versions released earlier (8 and 12 years). I will als
  • WhiskyNotes: It may be just a detail, but I said "a relatively modest price increase", not a modest price! It's true that the price is heavy, especially because I

Coming up

  • GlenDronach 1993 Oloroso cask #494
  • Glen Elgin 1985 (Maltbarn)
  • Fettercairn Fior
  • Cardhu 18 Year Old
  • Ben Nevis 2002 (Port cask #334)
  • Ardmore 2000 (Liquid Library)

1612 notes by Ruben

WhiskyNotes - Ruben LuytenThis blog is my personal collection of impressions, written while searching for the ultimate single malt whisky.